Google
Adword Tracking
As announced Google has released keyword
tracking for Adwords advertisers. This is an extremely helpful
tool for those looking for a firm grasp on what words are
producing and which are duds.
The way the service works is you place a
snippet of code on your sales/sign-up/thank you page which
Google uses to report back to your Adwords stats.
Under Google's terms you are also required
to place a small image on your page letting people know that
their movements are being tracked.
This is a drawback for advertisers who would
prefer their tracking to go unnoticed but is genius on Google's
part as it covers them on the privacy issues and further spreads
their brand across the Internet.
To answer most of your questions, a very extensive FAQ can
be found
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